Introducing Downy Scent Switchers
Ohhhh rab-ada bango… ahhh rab-ada bango… (singing it mala Kris Aquino hehehe)
Yeah that’s right… sing with me… Keep Calm and just sing the rab-ada bango π
Okay back to the regular program.
Last week, yours truly was invited to the launching of the new Downy Parfum Collection called Downy Scent Switcher. Β This was my first time to hear such thing as a “scent switcher”.
It is a breakthrough technology in fabric enhancer that allows us to experience a myriad of scents with every rub of our clothes washed with these Downy Parfum.
P & G expert perfumer Mr. Junji Hamano was the one who introduced this new Technology in Downy’s Parfum Collection.
There are 4 variants included in the collection.
- Happiness– (the color yellow) it brings a playful and breezy vibe with the freshness of fruits, creamy floral mix and sophisticated frame of woody, powdery and musky notes. Β This variant is what they gave us after the press launch.
- Innocence– mesmerizes the senses with its charming combination of raspberries, fresh flowers and rich and precious amber.
- Passion– delights the senses with the fruity, sweet fragrance of apple blossom, freesia and vanilla.
- Mystique– evokes oriental, spicy and floral mix of grapefruit, delicate floral scents and aromatic spices.
Ms. Nicole Villarojo (Downy brand manager), explained the technology behind this new Downy Collection. Β She said that two different scents in advanced, touch-activated perfume microcapsules were added on top of the existing Downy perfume oils. Β This produces a diverse fabric perfume experience, because every time you rub the same portion of your clothes, you enjoy a switch in it’s scent, she added.
That’s amazing right?!
At the event, they also introduced the new ambassadorΒ of Downy – Ms. Bianca Gonzalez.
Downy scent switcher enables everyone to #instaswitch scents when they want to.
These Downy Parfum Colletions are now available in leading supermarkets nationwide.
BTW, I wasΒ with Mommy Pehpot and Fedhz at the event. Β Here are some of our moments together. Β (photo from: fedhz.com)
Andrew says
My 6 and 11 year old child have bewn using mystique,innocent, passion and passioj and they really like all of there smell. One time there clothes hasnt been wash for 2 days but the scent is still there. They have been using Downy for 4 years with the scent Sunrise Fresh and Antibac. They do love them.
Mommy Levy says
Downy is the best
ma clara reyes says
I have tried the yellow variant happiness, my kids love the smell even with those pawis days
they still smell fresh . Downy has a great idea with the scent switcher.
sherry ann gole cruz says
I would love to try this new scent of downy!