Watsons Launches Mom and Baby Experience Hub at SM MOA

Motherhood comes with countless milestones—from the first smile and first steps to the everyday moments that quietly become unforgettable memories. But while moms spend so much time caring for their little ones, it’s also important for them to pause and take care of themselves too.

To celebrate moms and babies alike, Watsons launched its Mom & Baby Experience Hub at SM Mall of Asia from May 8 to 14, 2026. The interactive event space brings together trusted mom-and-baby brands, fun family activities, expert consultations, and self-care experiences designed especially for mothers at every stage of parenthood.

A Space Designed for Moms and Families

Located at the Main Atrium of SM MOA, the Watsons Mom & Baby Experience Hub features pastel-inspired booths and activity areas where families can relax, explore products, and create memories together.

One of the highlights of the event is the “Every Chapter in a Frame” photo wall, where moms can document their motherhood journey—from pregnancy to raising growing kids. Another touching activity is the “Grown Up Milestones” booth, where moms can write letters to their future selves or to their children as keepsakes for the years ahead.

For kids, there’s also a safe play pen area where little ones can enjoy and socialize while moms take a short break or explore the booths nearby.

Discover Mom and Baby Essentials

The Watsons Mom & Baby Hub also showcases products and special deals from popular baby care and wellness brands including Watsons Baby, Aveeno Baby, Cetaphil Baby, Johnson’s Baby, Mustela, Physiogel, Drypers, and Baby Dove.

Aside from shopping for essentials, moms can also enjoy complimentary beauty services such as hairstyling and manicures at the event. Free consultations with pediatricians are also available through experts from ELUVO, helping parents learn more about baby care and early childhood wellness.

Mother’s Day Activities to Look Forward To

As part of the Mother’s Day celebration, Watsons prepared extra activities to make the weekend even more memorable for moms and their little ones.

Families can enjoy:

• A live portrait station for moms and babies
• A flower bar where moms can create their own mini bouquets
• DIY diaper bag charm-making activities

These thoughtful activities add a more personal and meaningful touch to the overall experience.

More Than Just Shopping

The Watsons Mom & Baby Experience Hub goes beyond product displays and promotions. It creates a welcoming space where moms can slow down, bond with their children, and feel appreciated for everything they do daily.

The event runs until May 14 at SM Mall of Asia Main Atrium. Mom and baby essentials are also available in over 1,200 Watsons stores nationwide, through the Watsons Philippines website, and via the Watsons app.